Well done however are the Concord C1 main hour and minute hands. While arguably also unimaginative, they are well suited to their purpose, and I particularly like the alternated sections with luminant. On the hour hand, the first segment of the hand is covered with luminant, while the second half of the hand is cut away. The opposite combination exists on the minute hand. Thus when the hands overlap, you can still see the lower hour hand underneath. I do think the minute hand extends to far in the aft section as it covers too much of the hour hand though. The alternation of elements on the hands is a fun idea, not perfectly executed, but appreciated nonetheless. While not knowing the details behind the C1's design, it is hard to accuse Concord or the new CEO of bad taste, or hasty decision making. Viewing the end product of any campaign is not a full telling of the efforts and intentions that went into the process. I therefore cannot say that this is a bad watch, or indicative of future watches to come out of Concord's new rule. I can however say that from a design perspective, this watch fails to live up to what a $10,000 -$20,000 watch should be. No doubt many will be impressed by the Concord C1's bold and assertive looks. Others however will take issue with the many incomplete elements of the watch. The bottom line is that the C1 is not meant to be a cash cow for Concord. It is intended to bring attention to the brand. So that the new styling of the La Scala, Saratoga, and Mariner that I anticipate will arrive soon, will be all the more noticed by the watch loving public. These mainstream watches will be more important to Concord's future, and I can hope they will be given the necessary design treatments.
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